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The ninth iteration of Kekst CNC’s international tracking survey reveals a step-change in attitudes towards coronavirus, with more people saying governments should now prioritise protecting their economies, even at the expense of limiting the spread of the virus.

In an era defined by geopolitical competition and mounting global threats that can only be addressed in cooperation, it is important to assess and compare how people in different parts of the world view some of the most critical global security risks. To this end, the Munich Security Conference (MSC) and Kekst CNC together have built a new dataset on global risk perceptions: the Munich Security Index. Based on a survey conducted among 12,000 people globally, it provides an in-depth view of how G7 and BRICS nations view risk in 2021.

The eighth Kekst CNC international tracking survey shows surprising responses when it comes to the public’s confidence in their country’s economic situation, uptakes in vaccine roll-outs and the reputation of Governments and large businesses. This study shows that countries with strong vaccine rollouts have seen higher public confidence and an overall positive perception of government and business performance, particularly so in the UK and U.S.

Vaccinations, quarantine periods, testing and case numbers are some of the factors that will shape post-pandemic tourism and travel. The future of travel rests heavily on the success of the vaccine rollouts, but is this enough to get travellers to go abroad again?

The seventh Kekst CNC international tracking survey finds that as vaccines roll out, businesses are facing increasing reputational risks in the latter stages of the pandemic. As an example, we find that the pharmaceutical industry has received contrasting opinions recently. In the UK, the pharmaceutical industry has seen a significant boost to its brand, placing it alongside highly rated industries like supermarkets and the NHS.

The sixth Kekst CNC international tracking survey shows that the relationship between business and the general public will be transformed by the crisis. As 2020 has unfolded, individual corporates and sectors that had hitherto been unloved or the focus of severe criticism, have been at the heart of shared efforts to deal with the challenges of COVID-19. But our survey finds that a positive performance during the pandemic is not a blank reputational cheque.