News 13 January 2021

JKL announces rebrand to Kekst CNC

Stockholm, 13 January 2021 – JKL, the leading strategic communications firm in Sweden and the Nordics, has announced it will change its name to Kekst CNC.

For more than 35 years, JKL has pioneered the intersection of business, politics, and the media, playing an active role in establishing the strategic communications industry in Sweden and the Nordic region.

Kekst CNC is part of Publicis Groupe, the world’s third largest communications group. It was born in 2018 through the merger of leading New York strategic communications firm Kekst, European market leader CNC Communications & Network Consulting, and leading Swedish communications firm JKL.

By rebranding our Swedish operations to Kekst CNC, we are taking the final step to clarify our offer and align ourselves fully with Kekst CNC’s growing, global operations. The team in Stockholm combines longstanding roots in the Swedish and Nordic market with the global expertise, perspectives, and contacts of our colleagues around the world. This announcement follows the enhanced investment in our advanced digital tools and global analytics capabilities, enabling us to advise both Swedish and global clients as they navigate and make decisions in an increasingly fast-paced and interconnected world.

Helena Norrman

Media contact

Helena Norrman
Partner
T +46 73 066 53 46
[email protected]