We help clients navigate high-risk scenarios in a volatile world.
Geopolitical forces are reshaping business, creating volatility via supply chain disruptions, trade shifts, and new tensions. This uncertain environment brings reputational risks. Success requires integrating geopolitical awareness and capabilities into communications strategy and delivery. Companies that communicate with credibility can protect their reputation, and take opportunities in a volatile world.
Our Approach
Our focus is on the impact of geopolitics on corporate affairs – the intersection between geopolitics and influence.
We bring together deep geopolitical analysis and strategic communications counsel to help clients stay ahead of risk, respond decisively when issues emerge, and execute integrated campaigns across multiple jurisdictions—protecting reputation, maintaining trust, and safeguarding long-term value.
Our team draws on geopolitical expertise with 50 years of experience in corporate/financial communications.
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Our Capabilities
Global intelligence
To get ahead of emerging issues, we provide regular briefing notes and monitoring of developing geopolitical or social topics, allowing our clients to spot trends before they have a business impact. We offer insight into global stakeholder perceptions and behaviour mapping through our polling provider, JL Partners, drawing on our annual polling for the Munich Security Conference. Additionally, we conduct bespoke polling of public opinion and specific audiences, as well as message testing in your high-priority markets.
Geopolitical Counsel
In moments of intense scrutiny, we support our clients by conducting impact assessments of the potential geopolitical implications pertaining to a company’s reputation, particularly concerning M&A deals, capital markets transactions, or sensitive legal actions. We offer targeted advice for corporate affairs leaders on handling both external and internal communications on these issues. Additionally, we provide strategic counsel—either ongoing or for specific projects—that draws directly on our experience in the rooms where national security decisions are made.
Readiness and Training
To maximize preparedness, we offer several key services including conducting crisis readiness exercises focused on potential future scenarios, such as trade wars, and developing detailed playbooks to handle those events, which set out communications strategies, risks, clear lines to draw on, and specific roles and responsibilities. We also provide training to improve your teams’ awareness of sensitive geopolitical issues and their ability to handle them effectively and deliver recommendations on the necessary structures, protocols, guidance, and capabilities your organisation needs to operate successfully in a volatile world.