A key focus of Alexander is communications consulting for companies in the digital transformation of their business models and core processes. He also supports clients in the areas of Crisis, IT- and Cyber Security Communications, as well as in the fast-growing area of change management.
Alexander has more than 20 years of international consulting experience and joined Kekst CNC in 2020. Most recently, he headed the digital agency Clarity as Market Lead DACH and successfully integrated it into the technology consultancy Akima. Fink was also Senior Advisor at Roland Berger Executive Communications.
Prior to this, he was CEO Germany of the international communications firm Burson-Marsteller and held leading functions at communications consultancies Edelman and KetchumPleon in Germany, Switzerland and Italy. In addition to classic corporate communications, Alexander has extensive experience in the areas of crisis communications, cyber security, as well as in the fast-growing areas of change management and in supporting companies through the digital transformation.
Alexander studied History and Journalism and is co-author of the book “Professional Crisis Communications” (Springer Gabler 2019).